Based in the heart of East London, the London Design Fair (or Tent as some of you may previously know it) will once more host the largest collection of international exhibitions, designers and brands under one roof.
From 21-24 September the Fair will take place in the Old Truman Brewery with eporta as its Digital Partner, helping trade buyers and exhibitors to establish and build their trade relationships at the show and enable streamlined sourcing and ordering post-show.
This year will see the launch of a number of brand new show elements, enhancing the levels of experimentation, quality and collaboration. Jimmy MacDonald, Founder and Director of the London Design Fair, highlights the introduction and emphasis of collaborations and curations this year. We looked into their top 3 highlights for the show below:
1. Guest Country: USA
As well as the British Craft Pavilion, this year highlights the USA in the Guest Country Pavilion. Under the heading ‘Assembly’, the pavilion will be curated by Jill Singer and Monica Khemsurov, founders of pioneering online design magazine Sight Unseen. With a focus on a resurgent US design scene, Assembly will bring together a broad sweep of thirteen independent designers from across the USA. Included in the line-up is sculptor and designer Fernando Mastrangelo. Using everyday commodity materials—salt, coffee, sand, glass and cement—Fernando creates unique furniture designs that balance ruggedness with refinement, and natural form with crafted geometry.
2. Swedish Design Pavilion
Up to eight Swedish designers, studios and companies will come together in this collaborative space to put the spotlight on Swedish creatives. Watch out for Swedish Ninja, a studio founded by Maria Gustavsson. Maria designs and produces a colourful range of lighting and furniture. Also on show is the creative Arlöv-based industrial design studio Andreason & Leibel – expect bold, geometric designs. And industrial designer and curator Petra Lilja will explore the interplay between craft and design. Petra believes today’s design processes must meet the complexity of a changing world.
3. Independent Studios and Global Brands
Key to the London Design Fair and the independent studios and global brands that feature throughout. At this year’s fair, look out for a great number of inspiring, intrepid and innovative participants. Matteo Cibic is an idiosyncratic, unconventional and exciting Italian creative studio. With an experimental and playful approach to design, Matteo Cibic’s inventive products will thrill, tease and titillate visitors. Founded by Icelandic architect Pétur Örn Eyjólfsson and Danish architect Søren Oskar Duvald, Örn Duvald focuses on architecture’s more creative corner, specialising in spatial and furniture design—visitors will want to keep an eye open for it.
To experience the show you can register for your free trade pass in advance here (£15 on the door).
If you’d like to get involved as an exhibitor, all enquiries can be made here.